Apple has suffered losses in the past when Sir Jonathan Paul or better known as Jony Ive was not in the company. The tech giant faces another giant loss with his departure from the company after 20 years of service.
Jony who was the designer for the iMac, iPod, and iPhone leave the tech giant later this year to start his won firm going by the name LoveFrom. It is set to be based in California. LoveFrom, California. Sounds creative as the person is.
LoveFrom’s first client is set to be Apple when the company opens. A report says that the key focus of this company will be smart wearable technology. Marc Newson who was a friend of Jony at Apple will also be leaving the company to join Jony’s new firm.
The company was facing some grave losses and cutting jobs in 1996 when Jony has just become the chief designing head. When Apple launched the iMac in 1998 which was Jony’s design, the company came back its foot and sales went up. Steve Jobs once said, “If I had a spiritual partner at Apple, it’s Jony.”
That’s the amount of respect that Jony has at Apple. Without Jony, the company is not expected to perform at it’s best. While Jony was the main designer for Apple, he designed the Airpods which have become another classic, but the $999 stand for the Mac Pro monitor did seem that Apple has taken its fans for granted.
Investors have been worrying Apple’s sales as the retail chief and designer chief have both left and the tech giant may incur losses something at $10 billion.